Benefits Of CRM Software
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What Does CRM Stand For?
Published on: June 22, 2022
CRM stands for customer relationship management or customer resource management – two interchangeable terms describing a set of business practices and technologies designed to help businesses compete better and grow faster by leveraging customer data. While CRM has been helping businesses improve relationships and close more deals for a decade or more, adoption is […]
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Email CRM Marketing – Reach More Leads with your CRM
Published on: June 8, 2022
Email is one of the most important marketing channels available today across almost all industries. But far too many companies run their email campaigns using tools that limit their ability to go beyond just opens and clicks and extract real value from every email they send – even the ones that fail. Email CRM marketing […]
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Power Dialers: 3 Simple Tips to Improve Sales Calling
Published on: May 18, 2022
The phone is still one of the most important sales tools in most industries, and while the value the phone offers hasn’t changed, the way we use it has. Technology has changed all aspects of business, and, today, many companies have opted to forgo traditional enterprise phone systems and instead adopt web-based power dialers that […]
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What is a Good Response Rate in Sales?
Published on: March 23, 2022
Response rate is a metric that does not have a universal definition. In simple terms, it’s the number of “responses” to an action divided by the total number of actions. For instance, if a company sends out 1,000 surveys and receives 100 responses, its response rate is 10%. In sales calling, the confusion lies in […]
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Sales Contest Ideas to Motivate your Team
Published on: March 9, 2022
Use your Sales CRM to run sales contests in order to introduce an element of gamification to the sales process, spicing things up with the potential for a valuable price and tapping into the naturally-competitive nature of many salespeople. Sales competitions are limited only by the imagination of the manager running them, but some formats […]