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  • The Sales Skills That Matter Most for Real Estate Professionals

    Real Estate Sales

    Real estate represents a unique sales environment in that a single agent can be responsible for two totally different and, in many ways, opposite sales processes. An agent representing a homeowner has a more traditional sales job. The same agent, when representing a buyer, is still in a sales position, but one with a very […]

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  • Five Effective Mortgage Sales Techniques to Help You Close More Deals

    Mortgage Sales

    Mortgage brokers operate in a unique sales environment in which the traditional selling process still applies, but at the end of the sale, the broker takes no payment from the client, and in fact, actually saves them money. You’d think that’d make signing new clients a breeze, but it isn’t so easy, and a strong […]

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  • Three Keys to Running a Successful Solar Power Store

    Solar Power

    Once a fringe technology, photovoltaic technology is quickly becoming mainstream, and every year the industry marches closer to mass adoption. With massive growth projected well into the future, many entrepreneurs are jumping at the opportunity to get into the game early on, and solar equipment stores are popping up in towns all across America. But, […]

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  • The Art of Selling in Any Industry – Five Methods to Improve the Sales Process and Close More Deals

    Sales and Marketing

    The ability to sell is a skill that transcends industry boundaries and applies regardless of the product or service being sold. While certain adjustments must be made, the techniques and qualities that make a good salesperson are essentially universal, which is why the most successful salespeople can jump from industry to industry without missing a […]

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  • Top Mortgage CRM Software

    CRM

    Customer resource management technology is designed to revolutionize the way your business handles all customer-facing activity, from communications to tracking to lead management. That makes it an ideal tool for your mortgage brokerage, where success is predicated on the quality of relationships you develop with your leads and clients. A good CRM software also offers […]

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